PM-International Enters the Belgian Market

Published: 21/09/2020

Schengen/Arendonk, September 19, 2020

PM-International AG inaugurated its new Belgian subsidiary in Arendonk with a ribbon cutting ceremony last Thursday. Founded in 1993, the company develops and distributes high-quality nutritional supplements and cosmetics through its own FitLine® brand.

The new subsidiary is responsible for the administration and logistics in Belgium and the Netherlands, supporting the company’s further growth in these markets. PM-International invested in 500 m2, which house the company’s offices, meeting facilities, and a new warehouse.

With regards to the current situation, the ribbon cutting was held as an intimate event. Ton van Ravesteijn, General Manager of PM-International Belgium and Netherlands, is convinced of PM-International’s potential on the Belgian market: “We see a growing interest for our products and industry in Belgium – also as we are offering a fully online way to work. What our distribution partners value about PM-International is that we offer an extra income opportunity with no risk, the freedom to work whenever and wherever you want and a lot of fun while you build your success.” Furthermore, he underlined the team effort behind the opening: “I am particularly proud of our distribution partners in Belgium, the Netherlands and France, which are showing great leadership and collaboration across borders. We have all worked hard together to make PM-International Belgium a reality.”

Since its market pre-launch of PM-International Belgium in the beginning of 2020, the company has registered around 110% increase in sales in this market. A rapid development which now resulted in the Grand Opening of PM-International Belgium.

Originating in Germany, PM-International operates with over 35 locations in more than 40 countries worldwide. With a 2019 sales increase of more than 30% compared to the previous year, the family-run company is clearly on the rise in Belgium and internationally. With group-wide annual sales of 1.11 US dollars in 2019, PM-International ranks among the TOP15 direct selling companies globally.

About PM-International AG: PM-International AG is one of Europe’s largest direct selling companies in the areas of health, wellness, and beauty, based in Schengen, Luxembourg. In 2019, PM-International’s annual sales surpassed 1 billion US-Dollars for the first time.

Founded in 1993, PM-International AG develops and markets high-quality, premium dietary supplements and cosmetics through its own brand FitLine® – many of which have a patented technology. To guarantee a continuous high product quality, the products are regularly and independently tested by TÜV SÜD ELAB. End customers can find results directly on the TÜV SÜD ELAB website, by scanning the QR code on the product packaging. No other competitor offers this level of transparency.

More than 600 million FitLine® products have been sold worldwide. Many customers, including several top athletes, regularly make use of FitLine® products. At the same time, the corporate PM-International group is the official supplier of numerous large sports associations, such as the German Cycling Federation (BDR), the German Ski Association (DSV), and the Austrian Sports Aid (ÖSH).

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